Foresight and innovation in
the global hotel industry

Using collaboration technology to drive innovation | By Kevin Holt

Owner at Co.Innovation Consulting
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Synopsis

Hotels’ traditional approach to hosting meetings has been to offer “space, dates and rates” but not much more. Kevin Holt, President of Phoenix-based Co.Innovation Consulting, suggests that they consider providing collaboration technology as well. With these tools, the effectiveness of a meeting can be dramatically enhanced – and the hotel can attract more business clients wanting to benefit from them.