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China - a 2013 market snapshot and the outlook for 2014 and beyond | By Linda Li

Project director, Horwath HTL Beijing Office
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Synopsis

New policy to boost tourism. “The Outline for National Tourism and Leisure (2013-2020)” issued by the State Council of China aims to encourage people taking paid annual leave days and thus promote the healthy development of tourism services. Currently, Chinese people rely heavily on the two “Golden Weeks” for vacation, which causes much chaos and puts strain on hotels and tourism infrastructure. The successful implementation of the Outline is ultimately expected to bring about changes in the existing vacation system and significantly boost demand for resort hotels.

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Linda Li
Project director, Horwath HTL Beijing Office
Horwath
Horwath HTL
New York, NY - United States
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Horwath HTL (Hotels Tourism and Leisure) is one of the world's pre-eminent consulting specialists in the Hotel, tourism and leisure industries, providing unequalled experience and expertise for client projects around the world through a combination of detailed local knowledge and international understanding. Horwath HTL is currently the world's largest consulting organisation specialised in hospitality, with 50 offices in 39 countries. Horwath HTL is a member of Crowe Horwath International, a professional association of accounting and management consulting firms founded in New York in 1915. Crowe Horwath International is currently ranked among the top ten international professional service groups with offices in close to 586 cities in 108 countries.