Foresight and innovation in
the global hotel industry

Sustainability. Really? Not yet. | By Nicolas Dubrocard

Founder & Director, Audit Diagnostic Solutions Tourism
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Synopsis

Efficiency gains – and the cost savings that go with them – have given some hoteliers sufficient reason to embrace sustainability measures. But what has to happen for sustainability to truly “go global”? It obviously hasn’t – yet. Nicolas Dubrocard shares his thoughts on this conundrum.