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Sustainability needs to mean more, not less! | By Arnaud Herrmann

Sustainable Development Director at AccorHotels
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Synopsis

Arnaud Herrmann, VP Sustainable Development at AccorHotels Group, asks, and answers, four critical questions that hotel groups face when designing and implementing sustainability programs. These center on overcoming obstacles, identifying benefits, changing the mindset of owners, and designing buildings with sustainability in mind from the outset.

Arnaud Herrmann darkArnaud Herrmann light
Arnaud Herrmann
Sustainable Development Director at AccorHotels
Accor
Accor
Issy-les-Moulineaux, France
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Emerging as a pioneering French luxury hospitality brand in 1964, Sofitel today embodies heartfelt and committed luxury with a French zest. Seamlessly melding local culture with French joie de vivre, the brand caters to travellers who appreciate refined savoir-faire and an understated sense of modern luxury, offering sincere and authentic service. At Sofitel, beauty is in the details: life’s simple pleasures such as good food and quality sleep become art forms crafted into an incomparable experience. Sofitel currently boasts over 120 destinations, all as elegant as they are unique, in the most sought-after destinations around the world. Some of its most remarkable properties include: Sofitel Le Scribe Paris Opera, Sofitel London St James, Sofitel Dubai The Obelisk, Sofitel Mexico City Reforma and Sofitel Ambassador Seoul. The brand also has a collection of luxury hotels under the Sofitel Legend banner, praised for their timeless elegance and fascinating history, such as Sofitel Legend Old Cataract Aswan, Sofitel Legend Santa Clara Cartagena and Sofitel Legend Metropole Hanoi. Sofitel is part of Accor, a world leading hospitality group with more than 5,500 hotels in 110 countries.