Nick BosworthVP Brand and Marketing at Mövenpick Hotels & Resorts
Synopsis
A large internationally active hotel group has myriad opportunities to put sustainability measures of many different kinds into place, because the wide range of properties in its portfolio may lend themselves to very different types of activities depending on the hotels’ location and environment. A good case in point is Mövenpick Hotels & Resorts, with 83 properties worldwide. Nick Bosworth, the company’s Vice President Brand and Marketing, shares some of the diverse ideas with us that they are putting onto practice at different places around the world. Food for thought.