Foresight and innovation in
the global hotel industry

Moving beyond a day: Enabling innovation and revenue | By Chris K Anderson

Professor and Director of the Center for Hospitality Research at Cornell
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Synopsis

Is it time for hotels to stop thinking of a “day” as the main unit on offer? Changing the temporal unit to something less than a day would allow hotels to fully capitalize on variable pricing, argues Cornell’s Chris Anderson.

Chris K. Anderson darkChris K. Anderson light
Chris K. Anderson
Professor and Director of the Center for Hospitality Research at Cornell
Cornell
Cornell | Nolan School of Hotel Administration
Ithaca, NY - United States
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The Cornell Peter and Stephanie Nolan School of Hotel Administration is the premier school for hospitality education in the world. As an integral part of the Cornell SC Johnson College of Business, the school is leading the world in teaching and researching the business of hospitality—marketing, finance, real estate, operations, and more, all applied to the world’s largest and most exciting industry. Top faculty, industry leaders, alumni, and students work together to generate new knowledge for the hospitality industry and form the premier network that shapes the industry every day.