Foresight and innovation in
the global hotel industry

Why associations matter | By Michael Blake and David Sjolander

Chief Technology Officer at American Hotel & Lodging Association (AHLA)

Synopsis

Ever wonder what all the hotel industry associations out there do? Michael Blake of HTNG and David Sjolander of OpenTravel Alliance walk us through the maze of acronyms and explain why they are an indispensible part of the industry landscape: they’re in it for the long-haul, and their continued success depends on serving the needs of their members

Michael Blake
Chief Technology Officer at American Hotel & Lodging Association (AHLA)
AH&LA
Hospitality Technology Next Generation (HTNG) - AHLA
Washington, DC - United States
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Hospitality Technology Next Generation is the premier technology solutions association in the hospitality industry. HTNG is a nonprofit organization with members from hospitality companies, technology vendors to hospitality, consultants, media and academic experts. HTNG's members participate in focused workgroups to bring to market open solution sets addressing specific business problems. HTNG fosters the selection and adoption of existing open standards and also develops new open standards to meet the needs of the global hospitality industry.