Foresight and innovation in
the global hotel industry

Disruptive Innovation and the added value of technological evolution | By Marloes Knippenberg

CEO of Kerten Hospitality


Collectively, we need to innovate and stop “playing catch-up”, says Marloes Knippenberg, CEO of Kerten Hospitality. The good news, she points out, is that there are no bottlenecks to creativity when it comes to the world of travel. Agility, innovation and a disruptive mindset are the engines for this evolution.