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Sandrine Zechbauer

Sandrine Zechbauer

Chief Marketing Officer

Sandrine Zechbauer is an accomplished and passionate B2B marketing leader with over 16 years of experience spanning multiple industries and regions. In her role at RMS, she drives business growth by implementing intelligent, customer-centric, data-driven marketing programs that consistently deliver strategic and measurable outcomes.

Formerly the Senior Director of Global Demand Generation at Khoros, Sandrine led high-performing campaigns and field teams worldwide, creating multi-channel experiences that accelerated pipelines, cross-sell opportunities, and customer retention.

With a proven track record of success in leading airlines and software companies, she is a transformative marketing expert and a strong EMEA advocate, known for guiding teams through change and creating rich, relevant customer engagement initiatives.

Articles

Doing More With Less: The New Reality For Hotel Profitability
The Hotel Yearbook 2025 - Technology Edition