Michael Fux

Professor, Institute of Tourism, HES-SO Valais-Wallis, Switzerland

Michael Fux (Dr. rer. oec.) is a Lecturer at the Institute of Tourism, HES-SO Valais-Wallis in Sierre, Switzerland. He previously taught at Lucerne University of Applied Sciences and Arts from 2008 to 2010. His current research focuses on emerging technologies and digital media in tourism, with a particular interest in online marketing strategies and their impact on the tourism industry.