Foresight and innovation in
the global hotel industry

Smart Data marketing in hospitality: The secret to maximizing direct bookings | Max Starkov and Margaret Mastrogiacomo

Hospitality & Online Travel Tech Consultant
EVP, Strategy at NextGuest
Max Starkov darkMax Starkov lightMargaret Mastrogiacomo darkMargaret Mastrogiacomo light

Synopsis

Max Starkov and Margaret Mastrogiacomo of HeBS Digital outline the steps to a data-driven marketing strategy.